Bob Gold & Associates Celebrates Multiple Honors at the 59th Annual PRSA LA Prism Awards

November 6, 2023 Beth Braen
We are delighted to announce that Bob Gold & Associates was named a winner in not one, but two distinguished categories at the PRSA-LA’s 59th Annual PRism Awards including Strategic Public Service campaign...

BG&A Clients Win BIG at NAB 2023

May 1, 2023 Beth Braen
The NAB Show 2023 marked another significant milestone for innovation and excellence in broadcast and media technology. Among the many participants, two companies, represented by Bob Gold & Associates (BG&A), emerged as notable award winners, highlighting their contributions to the industry's advancement.   Yuvod stood out, securing the TV Tech NAB Best of Show award, a recognition that shines a spotlight on products with the potential to redefine the industry. This award emphasizes innovation, design, and utility. Yuvod’s Platform-as-a-Service Streaming Solution was recognized as a pivotal new technology in media and entertainment technology, offering a unique, turnkey OTT solution that empowers any streamer, broadcaster or communication service provider (CSP) to rapidly deploy, scale and customize their content.   Varnish Software, another BG&A client, achieved remarkable success by winning not one, but two significant awards. Alongside the TV Tech NAB Best of Show award, Varnish Software was also honored with the IABM BaM award. This latter accolade is reserved for products that demonstrate real impact on the industry, offering solutions that address current challenges while paving the way for future advancements. Varnish Software's work with its partners Intel and Supermicro set a new industry record for content delivery performance. The massive breakthrough unlocks entirely new possibilities for video service providers and the live event industry to deliver flawless live streamed events to massive audiences worldwide, in a more economical and sustainable way.   These achievements at NAB 2023 not only underscore the innovative spirit and technological leadership of Yuvod and Varnish Software but also subtly reflect the strategic guidance and industry expertise provided by Bob Gold & Associates. Through targeted PR efforts and a deep understanding of the broadcast and media technology landscape, BG&A has proven adept at positioning its clients for recognition at the highest levels.   The awards won at NAB 2023 serve as a testament to the collaborative efforts between BG&A and its clients, showcasing a joint commitment to excellence and innovation. As the industry continues to evolve, these recognitions will become even more vital to highlight highly impactful innovations and truly stand out.

Bob Gold & Associates Scores Multiple Wins at PRSA-Los Angeles PRism Awards

October 26, 2022 Beth Braen
Bob Gold & Associates (BG&A), the internationally recognized, data-driven public relations and marketing agency now in its 25th year, was recently named a winner in multiple categories in the 58th Annual PRism Awards, including ‘Campaign on a Shoestring Budget’ and ‘Integrated Communications’. Presented by the Los Angeles chapter of the Public Relations Society of America (PRSA-LA), the PRism Awards is the premier awards program recognizing excellence in public relations strategic campaigns, tactical programs and professional merit.    “I am very proud of our team and what they have been able to accomplish,” said Bob Gold, President and Founder of Bob Gold & Associates. “We always strive to provide creative and highly tailored communications solutions to our clients that deliver meaningful and data-driven results.”    BG&A was recognized in the ‘Campaign on a Shoestring Budget’ category for its work with the McCoy Law Firm, with contributions by Bob Gold; Chris Huppertz, Vice President of Communications; Andrew Laszacs, Senior Account Manager; and Kelly Makepeace, Account Coordinator. McCoy engaged the agency to swiftly produce a buzzworthy public news conference based on a lawsuit McCoy filed on behalf of the biological family of two children allegedly murdered by their foster parents. Securing significant local and national new coverage, BG&A was successful in helping expose the failure of state and local child protection agencies and their ineffective adherence to family reunification processes.     For the ‘Integrated Communications’ category, BG&A won for its wholistic rebranding campaign for the trade association, the National Content & Technology Cooperative (NCTC) – formerly the National Cable Television Cooperative. This included developing a new logo, brand guide, messaging, sizzle reel and executing a PR launch campaign leading into the association’s largest annual trade expo and conference. Bob Gold; Chris Huppertz, Vice President of Communications; Beth Braen, Vice President of Client Services; Robert Brownlie, Account Executive and Sandra Stanisa, Account Coordinator collaborated with Martin von Ruden, CEO of Capital M. Co. to craft a new identity that would imbue trust and confidence in NCTC, reflecting the association’s new mandate to introduce innovative technology and services to help its members grow and keep pace with future industry trends.    The 58th Annual PRism Awards were held on October 13, 2022 at the Annenberg Community Beach House in Santa Monica. PRSA-LA is comprised of nearly 600 agency, in-house and independent public relations professionals representing Los Angeles-area corporations, academic institutions, government agencies and nonprofit organizations.    Read More here.

Gold Turns Silver: Bob Gold & Associates Celebrates a Quarter Century of Communications Excellence

August 31, 2022 Beth Braen
The internationally recognized, data-driven public relations and marketing agency, Bob Gold & Associates (BG&A) is thrilled to announce that we recently celebrated 25 years of helping launch and grow nearly 250 clients ranging from hi-tech startups and associations to Fortune 500 companies.   Since our founding in 1997, Bob and his team have established themselves as a premier communications agency for leading hardware and software tech companies alike, expanding far beyond our roots in cable TV to encompass industries including media and entertainment, streaming, IoT, AdTech, enterprise software, blockchain and communication service providers.   “Whether clients are on the upswing or are in trouble, we have stepped up and helped shape their message and meaning to their community,” said President and Founder, Bob Gold. “For a quarter century, we always put our clients’ interests first.  Honesty is so rare today.  We pride ourselves on pushing back, and not being ‘yes folks.’ It is the only way to ensure their company, brand and reputation meet the future head on.”   We stay relevant in order to propel clients’ businesses forward, providing creative solutions and highly tailored communications programs that deliver meaningful results. This not only includes offering a variety of timely and much-needed services, but also creative services to support rebranding efforts and introduce disruptive technologies.   Current and recent clients include next generation smart home services, NFTs for the metaverse, AI-powered energy management, lab-made cheese, social justice campaigns, streaming channels, and highly touted individual shows.   The company’s proprietary BG&A Insight™ is a unique, data-driven approach to PR and brand management that has helped the firm meet every client’s unique needs by implementing proactive and personalized PR campaigns tackling all five pillars offered in the program.   Bob Gold & Associates has received numerous accolades and awards. Most recently, the firm was recognized by Forbes as one of America’s Best PR Agencies for 2021. Recently, we have been selected among the Top California Public Relations Firms by DesignRush. The agency was also recognized as a top place to work by Cablefax Magazine in 2019. That same year, Bob Gold was named Communications Professional of the Year by the Los Angeles Chapter of the Public Relations Society of America. Gold was inducted into the Cable TV Pioneers in 2007.   Special Thanks to our friends and partners in the media who have supported and celebrated with us. CableFax Daily highlighted our anniversary! When (Bob) Gold Turns Silver - It’s been 25 years since Bob Gold founded his PR and marketing firm Bob Gold & Associates after getting his start in the industry at HBO and Prime Ticket. As a communications pro, he’s had a bird’s-eye view of cable’s transformation during that period. “This is the 1980s all over again—in terms of connected TVs being the new cable system, in terms of bundling that’s coming together. What’s really interesting is that cable was the brand that everyone loved to hate. It was expensive, you had no choice, and it was bad customer service. So direct-to-consumer streaming was like this cure. Nobody hates that cable operator anymore,” he told CFX. That might be a bit of PR wishful thinking, but cable certainly has come a long way from the days of the evil “cable guy.” The PRWeek Podcast featured our very own Bob Gold! Longtime agency owner talks about celebrating his film’s quarter-century in business, legendary moments in entertainment communications and sports TV rights. Palos Verde Magazine spotlights Bob in the feature story on page 16 -- Rolling Hills Resident and Owner Bob Gold & Associates, Celebrates 25 Years in Business and Discovers a New Chapter in his Book of Life BG&A Founder Bob Gold reminisces about 2+ decades in cable and telecom with Jeff Baumgartner in a recent Light Reading Podcast   Stroll Rolling Hills magazine celebrates Rolling Hills resident Bob Gold on the 25th anniversary of Bob Gold & Associates with a treasure trove of photos starting on page 12.

Clutch Crowns Bob Gold & Associates as a 2022 Industry Leader

March 23, 2022 Beth Braen
Here at Bob Gold & Associates, we believe that data and analytics are the keys to unlocking media strategies that resonate. Since 1997, we’ve continued to grow because we provide personalized media relations campaigns that are SMART (Specific, Measurable, Achievable, Replicable and Timely). Along the way we’ve become a multi-award-winning team because of our clients’ brilliant success and appreciation for our work.   It’s because of their incredible support, we’ve gained recognition during the latest Clutch Leaders Awards! Today, Bob Gold & Associates proudly celebrates four amazing awards — our team was officially hailed as an industry leader for event planning, online reputation management, public affairs, and crisis communications.   Clutch is a Washington DC-based review and market research platform that guides browsers through the technology, marketing, and business services spaces. Every year, the site collects data-driven information and evaluates the best of the best from their respective categories. Following their extensive research, Bob Gold & Associates was given an esteemed spot on Clutch’s Leaders Matrix.   We are grateful to our remarkable clients! It’s a massive honor for us to be your trusted partners. We look forward to achieving more milestones with all of you in 2022 and beyond!   Going forward, we want to assure everyone that we will continue to strive for excellence and consistency. Your best interest will always be our top priority.   Looking for the best team to help you with your PR and media strategy needs? Bob Gold & Associates is here! Send us a message and let’s talk!

Bob Gold & Associates Earns Spot on Clutch’s Top 1000 List for 2021

December 30, 2021 Beth Braen
There are many reasons why public relations is very crucial to a company or a business. Having a trusted and reliable PR partner is often one of the best ways you can improve your business reputation and overall image. If you don’t know where to start, the experts here at Bob Gold & Associates can help! We’ve been providing PR strategies that work for more than two decades so you can trust us to have the expertise and experience you need for your business.   As a matter of fact, our team has been recognized with awards multiple times in the past for our impeccable services. Today, we are pleased to announce we’ve added another honor -- our Clutch award for this year. Our team is proud to be named as one of the top 1000 companies on Clutch’s platform and to stand alongside industry leaders from all over the world.   To be a Clutch leader is such a huge honor for us! For those that don’t know, Clutch is an established platform in the heart of Washington, DC, committed to helping small, mid-market, and enterprise businesses identify and connect with the service providers they need to achieve their goals.   This award wouldn’t be possible without the help of our amazing team. They’ve been passionate about helping our clients reach their goals and it is evident in the amazing feedback and accolades we continue to receive from our clients and from the industry.   Our company is also listed as one of the best PR companies on Visual Object’s website. VO offers a directory of agencies and companies that are on top of their game. Feel free to visit our profile.   Let’s talk! We want to get to know you and how we can support your communications goals in 2022.

Bob Gold & Associates’ Top-Notch PR Recently Received Another Five-Star Review on Clutch

July 20, 2021 Beth Braen
At Bob Gold & Associates, we’re the Gold Standard for data-driven Public Relations and Brand Management.   We recently received reviews on Clutch that demonstrate our excellence. Clutch is a B2B listing resource and reviews platform that evaluates companies based on their quality of work, industry experience, and client reviews. Clutch has become the go-to resource in the B2B space for connecting small, mid-market, and enterprise businesses with the perfect service provider.   Our creative, tech-savvy and award-winning team is highly connected & insightful. We provide uniquely tailored strategies for today’s digital-first world. We are transparent in our work, focusing on data and analysis through a proprietary method we call BG&A Insight™. This approach allows us to meet every client's unique needs and starts by implementing a thorough onboarding process to help create a proactive and personalized media relations campaign that is Specific, Measurable, Achievable, Replicable and Timely.   Bob Gold & Associates Got Another Review on Commit USA One of our latest reviews came from a global tech services firm, Commit USA. We helped their team launch in the North American market, particularly in the US. We provided traditional PR activities to build awareness such as news announcements, story placements, media briefings, and executive bylines. We also assisted their team’s entry onto the Clutch platform, by helping them with their case studies and client reviews. Additionally, we supported their LinkedIn activities including posts.   Our efforts resulted in the client’s successful entry into the US market. They have been able to establish their credibility via Clutch, and we were able to increase their media exposure through targeted story placements and relevant thought leadership in a variety of publications. They praised our team’s professionalism and project management. Commit USA Global Chief Revenue Officer Max Nirenberg said, “We’re impressed by the quality of their work, communication, and delivery. They make it very clear what’s going to happen and when the time comes, they will deliver what they said they would.”   We’re happy and grateful that, with such a glowing review, Max gave us perfect five-star ratings across all metrics!   Reviews on The Royalty Network: We also received a review from music publishing company, The Royalty Network after supporting the company’s efforts in launching a Black Lives Matter empowerment initiative. We had multiple meetings with the client to hash out messaging, and we created strategies and approaches from those discussions. Our efforts led to the successful launch of this inspiring campaign. The client praised our effective workflow, organized project management, and seamless communication. Ultimately, it was our agency’s forward-thinking strategies that left a big impression on the client. With the success of this campaign, we received an overall rating of 4.5-stars!   We thank Commit USA and The Royalty Network for their detailed and honest review of our work. Their positive feedback validates our team’s hard work and affirms our commitment to our clients.   We’re also pleased to announce that Clutch’s sister website the Manifest named us a Top Public Affairs Firm for 2021! The Manifest is a business news and how-to platform that analyzes and compiles industry data. They allow entrepreneurs, SMB owners, and industry managers to find leading agencies within their platform. As such, we’re honored to be recognized by the Manifest as the leading provider in our industry!   Do you need help with PR and marketing? Contact us today, and let’s discuss how we can work together to grow your brand and reach success.   See our Clutch Profile here

Clutch Lists Bob Gold & Associates Among Top 3 PR Agencies in Los Angeles

June 16, 2021 BG&A Staff
Clutch.co’s has listed Bob Gold & Associates among the Top 3 PR Agencies in Los Angeles, ranking  it #1 in Crisis Communications for the area. As more companies ramp up their operations in a challenging economy and social setting, many of them are looking to elevate their brand stories. We are the Gold standard for data-driven Public Relations and Brand Management. The BG&A team of experts provides uniquely tailored strategies for today’s digital-first world. Our goal is to tell a great story about you, share your expertise and insights, demonstrate your unique value and connect with target audiences across the globe.   To see our PR and marketing results, read our case studies for Cisco (Telecommunications), Viamedia (AdTech), and Plume (Consumer Electronics) as well as our collection of case studies on crisis management.   “Their work ethic and results were impressive. They also have good media relationships and industry contacts.”   Mark Goodburn, Director of Product Marketing, Plume   For more amazing reviews of the BG&A team, please visit our Clutch.co profile here.        

Clutch.co Ranks Bob Gold & Associates #5 in Top Entertainment PR Agency Leaders Matrix

May 6, 2021 BG&A Staff
  Clutch.co has released their latest ranking of the top 15 entertainment Public Relations agencies listing Bob Gold & Associates #5 based on market presence, clients & experience, and professional reviews.   Clutch.co contains genuine client reviews to help communications professionals seek out the perfect match for the professional services they need such as Public Relations, Crisis & Bankruptcy Communications, Digital Marketing, and more.   Bob Gold & Associates offers targeted results-driven outcomes in its contracts and specializes in B2B communications serving multiple verticals including media & entertainment, technology, and marketing & advertising public relations.   To learn more, read our media & entertainment public relations case studies, such as Fathom Events. If you’re in the process of partnering with a new PR firm, give us a second glance and see what makes us unique. Contact us today.  

Bob Gold & Associates Ranks #3 in Clutch.co Top Los Angeles Event Marketers Leaders Matrix

April 30, 2021 BG&A Staff
Backup   Bob Gold & Associates moves up to the 3rd spot in the Clutch.co Top Los Angeles Event Marketers Leaders Matrix. As the country continues to rebuild, we will see a unique blend of face-to-face and virtual events. Our team has over 25 years’ experience planning, implementing and hosting intimate events such as Cocktails and Conversation media events at major trade shows and conferences as well as managing virtual events such as webinars.   To see our PR and marketing results, read our event-related case studies for Cisco (technology), Plume (security) or the Hong Kong Trade Development Council (professional services). "Their work ethic and results were impressive. They also have good media relationships and industry contacts." Mark Goodburn, Director of Product Marketing, Plume For more amazing reviews of the BG&A team, please visit our Clutch.co profile here.  
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