Celebrating a Milestone: Cox Mobile’s Second Year in the Mobile Arena at CES 2024 and MWC 2024
As Cox Mobile celebrated its first year at the forefront of the mobile industry during CES 2024 and MWC 2024, Bob Gold & Associates (BG&A) was proud to play a pivotal role in amplifying this milestone through strategic media outreach and event execution. By leveraging these international events BG&A was able to support our clients by building brand awareness and driving meaningful conversations in the digital landscape.
CES 2024 provided the perfect backdrop to mark the one-year anniversary of Cox Mobile’s national launch. Featuring a Q&A with Cox Senior Vice President Tony Krueck and introduction by Chief Marketing and Sales Officer Mark Lawson, Cox Mobile hosted a media lunch that shed light on the year’s successes and the road ahead. With BG&A’s support, this event underscored Cox Mobile’s impact on the market, emphasizing its offerings of 5G reliability and competitive device pricing and highlighted a customer-first approach that has characterized the company’s first year.
Our joint efforts continued at the “Converge with Cox” event, hosted at MWC 2024, offering another important industry moment to discuss Cox Mobile’s achievements and future aspirations, along with insights from the mobile safety survey. BG&A’s meticulous planning and coordination ensured the event’s success. This fireside chat featuring Tony Krueck and Cox AVP Connectivity and Convergence Catherine Borda de Castro and moderated by Axios Senior Media Reporter Sara Fischer was covered by Fierce Wireless among others and attended by top tier industry media, analysts and partners. The event highlighted Cox Mobile’s collaboration with Common Sense Media and shared findings from its inaugural mobile safety survey, “Generation Screen: Parenting and Mobile Safety.”
As Cox Mobile steps into its second year, the focus remains on delivering exceptional service and fostering a safer, more informed digital landscape. The company’s presence at CES24 and MWC24 not only celebrated a year of significant achievements but also set the stage for continued innovation and growth. Cox Mobile’s journey is just beginning, and its commitment to connecting and protecting its customers in the digital age is stronger than ever.
Our role in crafting and executing these well-attended strategic events and media engagements illustrates BG&A’s mission to elevate our clients’ narratives, ensuring they lead the conversation in today’s digital world. The journey of Cox Mobile is far from over, and BG&A is excited to continue being a part of this transformative path.
