Viamedia and CenturyLink Add Denver Market to Renewed Advertising Agreement

Viamedia, the television industry’s largest independent cable TV ad management company, announced today that it has renewed its agreement with CenturyLink to continue to represent the advertising sales for CenturyLink Prism® TV in multiple markets around the country. The agreement also adds Denver, one of the top 20 DMAs, where Viamedia will represent CenturyLink ad avails on top national cable networks.

“CenturyLink is not only a valued client, it is an innovative, forward-thinking company on both video programming and advertising,” said Viamedia CEO Mark Lieberman. “CenturyLink Prism TV, an alternative to cable and satellite services, is an interactive TV service delivered through CenturyLink’s nationwide fiber optic network. We are delighted to continue as their advertising sales representative.”

With a world-class network operations center and sales force of 300 around the country, Viamedia provides traditional ad sales to over 50 MVPDs, spanning 38 states and more than 70 of the largest DMAs to serve over 1.2 million TV ads every day. This, along with Viamedia’s ability to provide advanced advertising impression based solutions such as its placemedia programmatic TV solution, puts Viamedia at the forefront of the cable TV advertising industry.

For more information, visit www.viamediatv.com.