Sound PR Advice could prevent an Athletes Downward Spiral

Anyone who is a fan of professional baseball will agree that the last few years of Alex Rodriguez’s career will always be associated with controversy. The New York Yankees all star has been fighting an uphill battle to over-turn a 2014 season long ban for the use of performance-enhancing drugs. Recently A-Rod dropped his lawsuits against the Major League Baseball player’s union and the Yankees, accepting his punishment and potentially ruining his public perception for good.

The money that was spent on a high-powered legal team could have been put to use seeking out the advice of experienced public relations professionals. Without this advice A-Rod’s reputation, legacy and personal life have all been damaged.

A good PR representative would have told him to make public statements on his own instead of allowing a lawyer to speak for him. Since lawyers with aggressive reputations represented A-Rod, this did not portray him as a relatable guy. Solid public relations advice would have told him to admit his transgressions and stop running from the truth. Finally, some of the best PR advice that could have been given would have been to act humbled by the experience and show that he learned from his errors.

If A-Rod would have considered sound public relations guidance from a professional, he would not of been the victim of bad advice and possibly been able to play in the 2014 season.

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