Deluxe Appoints Accomplished Strategic Entrepreneurial Executive Jaclyn Ranere to Be VP of Global Marketing & Communications to Fuel Growth

Senior Digital Media Executive Joins Global Leader in Media & Entertainment Services

Jaclyn Ranere, an accomplished entrepreneurial executive with extensive digital and interactive experience in music, video and film, will serve as Deluxe Entertainment Services Group Inc. vice president of global marketing and communications, announced David Kassler, CEO.

Ranere is charged with leading the global marketing and communication strategy at Deluxe. An industry veteran with significant experience, she has fulfilled marketing leadership roles across every facet of the communications spectrum. Ranere will report to David Kassler, chief executive officer and Maggie Williams, executive vice president, global head of human resources.

“Jaclyn was at the forefront of the digital evolution of the music industry, bringing a passion to helping build and shape a company’s culture while propelling its growth. These skills are increasingly important as the entertainment industry adapts to a new content ecosystem, from capture to consumption.”

Ranere joins Deluxe from The Orchard, where she led efforts to shape and communicate the company’s value to its record label, artist/artist management and filmmaker clients across the music and film industry in more than 25 global markets. She led a team covering corporate communications, interactive and digital marketing, digital advertising, audience development, licensing, strategic partnerships, lifestyle marketing, design, product positioning and analysis. While there, the The Orchard grew to become the largest supplier of digital music in the world.

Before joining The Orchard in 2004, she ran Moonshoot Productions, a company focused on creating and using video to drive digital marketing campaigns.

She is a graduate of Boston University’s Film & Television program.