Social Media Capabilities
Our goal is to create dialog. Interaction is the ultimate success with social media and from viral efforts through branded pages, we know how to get users talking. The ability to drive your brand across multiple social media destinations and ensuring users engage is one of our agency’s strengths. Whether we are getting your brand tweeted, liked, shared, posted, pinned, or viewed, it is our goal to make sure the social biosphere is buzzing about you!
Bob Gold & Associates’ social media experts have:
- Launched programs aimed at growing audience across Facebook, Twitter, LinkedIn and other social media platforms, communicating a targeted message and converting new connections into repeat visitors and sharers of content
- Managed the North American social media program for Telit Wireless Solutions, a wireless communications firm, technology industry resource m2mapps.com, and others
- Crafted editorial schedules and content for company blogs, conducted and published expert industry interviews, and created a video series for a corporate blog for Amdocs, a communications and network services solutions provider
- Developed and/or updated Wikipedia pages for a variety of clients, composed copy that meets the site’s strict editorial guidelines, added copy and cross-links on related Wikipedia pages and monitored third-party edits
Bob Gold & Associates offers a variety of reporting metrics for its integrated social media programs such as search engine keyword results, website traffic and inbound links, audience growth and involvement, content sharing, and more, quantifying ROI throughout the process. These metrics are then integrated into Bob Gold & Associates’ proprietary S.M.A.R.T. reports to continuously track progress against the program’s objectives.