The Do’s and Don’ts of Projecting Intelligence

By Christopher D. Huppertz

Whether in the professional world or personal, we all want to look smart – right? I can’t think of a time when looking unintelligent has benefited me.

While we all typically want to be perceived as bright by our peers, the unfortunate truth is that many of the things we try to do to look intelligent often come back around to bite us in the butt. In reality many things people do actually make them look dumb.

So in a world where you only have 7 seconds to make your first impression, what can you do to really look smart? Thanks to a few studies performed over the past few years, we now know the answer.

What Doesn’t Work

When trying to project intelligence, one commonly made mistake is using embellished or pretentious language, whether it’s spoken or written. In many cases this can interfere with the other’s ability to communicate with you, especially when you’re not using the word correctly.

Similarly, people who talk too much or too loudly are traits commonly interpreted by onlookers as a sign of insecurity or low self-esteem. This also includes moving too quickly, or making frantic movements and gestures.

What Does Work

One of the simplest things found to project intelligence is looking directly at others while speaking and listening. In addition, subtle gestures such as nodding are seen as being engaged in the conversation.

Another trait seen to project intelligence is remaining calm, confident and relaxed throughout the conversation. This includes having a self-assured expression rather than straight faced, and keeping a pleasant but expressive voice.

There are also some stereotypical traits which you may be surprised to hear actually influence one’s perception of intelligence. The classic example of wearing glasses, for example, can lead a stranger to regard you as more intelligent. Similarly, using a middle initial in your name can have the same effect.