Half of you have no idea how much of your info is public on Facebook

December 31, 2013 Tricia Hawkins 0
by J. O’Dell @jolieodell In spite of recent concerns about privacy and surveillance on social media, most of us are extremely lax about our public/private boundaries on the biggest network of them all: Facebook. A third...

Bob Gold & Associates Receives 2013 California...

December 30, 2013 Tricia Hawkins 0
December 30, 2013 10:45 AM Eastern Standard Time LOS ANGELES–(BUSINESS WIRE)–Bob Gold & Associates has been selected for the 2013 California Excellence Award amongst all its peers and competitors by the Small Business Institute for Excellence in...

Figuring out how your #PR campaign went...

December 30, 2013 Tricia Hawkins 0
by Mickie Kennedy Sometimes your best laid plans go astray no matter how likely they are to work. You can spend weeks upon weeks imagining every scenario possible with a PR campaign only to see...

5 ways to keep client reviews from...

December 27, 2013 Tricia Hawkins 0
by Rebecca Scully  @Smarts_PR We are quickly getting submerged by December festivities, full of good will and mulled wine. That partying goes hand in hand with an annual tradition in the PR industry: year-end reviews...

It’s Google’s World—#PR Just Lives in It

December 26, 2013 Tricia Hawkins 0
by Brian Greene @bwilliamgreene With the release of three updates to its search algorithm since July, Google has adjusted the way it calculates PageRank, the fundamental paradigm for determining website visibility. The updates—known as Panda, Hummingbird...

Tips for becoming a #PR writing jack-of-all-trades

December 26, 2013 Tricia Hawkins 0
by William Comcowich @cyberalert1 With all the roles PR pros play, they must master different writing styles to publish effective press releases, social media posts, and content marketing articles. Several recent articles address these needs...

Facebook starts testing in-feed, autoplaying video ads

December 25, 2013 Tricia Hawkins 0
by Tom Cheredar @TChed Facebook has announced that it will begin testing its new video advertising units this week for a limited number of accounts, confirming earlier reports. Facebook clearly understands that one of its...

Google’s top trending searches of 2013 a...

December 24, 2013 Tricia Hawkins 0
by Matt Wilson @MattAtRagan Just as Yahoo and Bing’s top searches of 2013 offered slightly differing versions of what’s capturing the world’s interest, Google’s newly released list of the most-popular queries of the year offers...

4 reasons why #PR pitching is an...

December 24, 2013 Tricia Hawkins 0
by Scott Matter @scottmatter via @PRDaily Artists have paint, clay, marble, video, mosaics, and many other media with which to express themselves. PR pros have email, direct messages on Twitter, InMail on LinkedIn, and plenty...

When #PR expectations are unrealistic

December 23, 2013 Tricia Hawkins 0
by Mickie Kennedy @ereleases via @PRDaily I’m going to crush some dreams. I’m hoping to help readjust your PR expectations, because many are unrealistic, so you’re just setting yourself up for failure. This post isn’t...
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